Resumen

AGUILERA MENDEZ, María Isabel. Compara ti ve Study of the cultural press coverage of the cities of Santa Cruz de la Sierra, La Paz and Cochabamba. Rev. aportes de la comunicación [online]. 2015, n.18, pp. 24-33. ISSN 2306-8671.

The article is a comparative analysis of media coverage (based on the method developed by Jacques Kayser (1985)) of the cultural activity of three of the most developed regions of the country, of three newspapers with the largest circulation of Bolivia. The paper is based on a non experimental - quantitative method.

Palabras llave : Press cultural coverage; cultural development.